Information Ignorance

Information Ignorance

Every Christmas I always travel back home, and every year I always meet up with old school friends. The majority of them are always in the same position as the year before. This year I had an interesting conversation with one of my friends. We were talking about world affairs, and it became apparent I wasn’t as clued up as what my friend was.

At this point he questioned why I didn’t know as much as him. He continued to blabber on about the importance of current world affairs.

This got me thinking of a response. I will be honest, I don’t watch the news and I can’t remember the last time I bought a newspaper. I think the saying “ignorance is bliss” is so true in this case. Now don’t get me wrong, I read and I read a lot! The reason I don’t listen to the news is because I feel (as important as some people like to think it is) the news is just negative. Very rarely do you see anything positive in the news. Moreover, a lot of the information is completely irrelevant to my life goals. Instead of studying whats going on in other countries, I spend my time reading about successful people. My ignorance to information that is irrelevant to my life goals hasn’t seemed to affect me too badly.

The reality is, I do know whats going on in the world, maybe not in immense detail. But what I have found is that you find stuff out anyway through word of mouth. You often don’t have to watch the news to find out what is going on. To keep up with current affairs, I just find out what’s going on through people who spend hours watching and reading about it.

The point to this is to achieve success, you must have an information diet. Just like a food diet, you can consume too many calories. If you want to lose weight, you wouldn’t start eating foods that don’t support weight loss. It’s the same as if your goal is to be successful, don’t consume information that won’t help you achieve your goal.

I also support a football team. The most amount of research I do on a week to week basis is to find out what the result was at the weekend. I find the less I know about my team, the more conversation I can strike up. People love talking, so by asking a simple question like “How did Tottenham get on at the weekend?” sparks a conversation that could last hours!

To make sure you are consuming the right information diet:

1 – Decide what you want to achieve
2 – Find the people who have achieved that goal
3 – Find out the information that helped them get there

You find most successful people dedicate a lot of their time to learning from people who have achieved the goal they want to achieve. Time is precious, and knowledge is definitely power – as long as it’s relevant to you. Don’t be afraid to be ignorant, choose your diet carefully!

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